Website Privacy Policy

Last Updated: July 12, 2024

This Privacy Policy applies only to the Everyday Speech website at https://everydayspeech.com (the “Website”). This Privacy Policy does not apply to our Everyday Speech Social Learning Platform Application (the “Platform”). The Privacy Policy for the Platform may be found at https://everydayspeech.com/platform-privacy/.

This Website is owned and operated by Everyday Speech, LLC, a Massachusetts limited liability company (“everydayspeech.com”, “Everyday Speech”, “Company”, “we”, “us” or “our”). Everyday Speech is committed to protecting your (collectively, “you,” “your”) personal information. We provide this Privacy Policy to inform you of the types of information we collect, how we may use that information, and how we share it.

By using or accessing our Website, you agree to the terms of this Privacy Policy. 

Information We Collect and How We Collect It


Information You Provide

When you visit our Website, you may choose to contact us, sign up for our pilot program or download sample materials. If you do so, we may ask you for your email address, first name, last name, phone number, and other information. You may also choose to start a free trial or purchase a subscription to our Platform, if so, we may ask you for your email address, first name, last name, and phone number. Our Website also provides you the opportunity to request a quote for our service offerings. If you request a quote, we will ask you to provide your email address and phone number. You may optionally provide your school or organization name and full billing address.

To better support you while you visit our Website, we employ an automated chatbot. We may use the information you provide to the chatbot in support of your specific request and your future service needs.  We may also use this information for sales and marketing purposes. If you provide us with your email address or phone number, we may attempt to contact you regarding your request. We may also send you periodic emails about our products and our company.

Information We Collect Automatically

When you visit the Everyday Speech Website, our system automatically captures certain information. The information collected from your browser may include your Internet Protocol (IP) address, which browser type and version you are using, the name of the domain and host you are using to access the internet, the type of device you are using, and your device’s unique device ID. Electronic communications sent from Everyday Speech may include technology that informs us that an email was delivered and opened. Additionally, we may collect the pages of the Website you visit, the time spent on each page, the activities on each page you engage with, and the access times and dates for each visit.

We collect this data automatically to monitor and improve the Everyday Speech Website. We collect this data with features such as:

  • Cookies: We may use cookies, persistent data files provided by the application to your computer or mobile device, to help us better understand your usage of the application and aggregate performance and activity data over time.
  • Analytics: We may use third-party service providers to help us better understand and use automatically-collected information.
  • Web Beacons: We may use web beacons to track navigation patterns within our website or electronic communications.

Our use of cookies, analytics technologies, and web beacons allows us to better service your usage of the Website.

Information Provided About You

We may supplement the information we collect with records from third parties for a variety of purposes, including to help us correct or supplement our records, enhance our ability to serve you, to help prevent or detect fraud, to tailor our content and ads to you, and to offer you opportunities that may be of interest.

To the extent we combine information we receive from those sources with your personal information, the combined information will be treated as personal information under this Privacy Policy, unless we have disclosed otherwise.

Interactions With Third-Party Services

The Website may include functionality that allows certain kinds of interactions between the Website and your account on a third-party site or application. The use of this functionality may involve the third-party providing information to us. If we offer and you choose to use this functionality, the third-party service may send personal information about you to us. If so, we will treat it as personal information under this Privacy Policy, since we are collecting it as a result of your interaction on our Site.

In addition, we may provide third-party sites’ interfaces or links on the Website to facilitate sending a communication from the Website. For example, we may use third parties to facilitate sending emails or postings links to third-party education sites. These third parties may retain any information used or provided in any such communications and these third parties’ practices are not subject to our Privacy Policy. We may not control or have access to your communications with or through these third parties, and we are not responsible for their practices. You should review the applicable third-party privacy policies before using such tools.

How We May Use Your Information

We collect personal information to provide you with the Website. We may use the information you provide to us or that we automatically collect from you to:

  • Provision of the Website: We may use and disclose your personal information and usage information to support the delivery of our services on the Website.
  • Support the Website: We may use the information you provide us to provide any customer support you request, including troubleshooting problems, and monitor such requests, and to inform you about updates to the Website.
  • Improve the Website: We may use the information you provide us to customize, measure, and improve the Website, including through data analysis, testing, research, statistical and survey processes.
  • Enforce Rights: We may use the information you provide us to enforce your and our rights and protect you against fraud.
  • Marketing Purposes: We may occasionally contact you about new products and features. You may remove your name from our mailing lists to stop receiving these emails.

Can We Use De-Identified Information?

In addition to the uses of personal information above, we may remove the identifiable parts of your information to create de-identified forms (“De-identified Information”). This process involves removing or masking details such as names, geographic location, and any other data that can be used to trace back to a specific individual, with or without additional context about that individual. De-identified Information may be compiled with other data in aggregated forms. We use this De-identified Information in the following ways:

  • Disclosure for Business Purposes: We may also license, sell or otherwise share De-identified Information with clients, partners, investors and contractors for any purposes related to our business practices.
  • Website Improvement: We may use De-identified Information for product improvement including to the Website as well as share it with third parties to evaluate their products or services.
  • Research: We may use aggregated De-identified Information to conduct research aimed at developing new educational tools and resources or describing trends and patterns. This research may be used internally, published online, or presented at industry conferences and other educational research seminars as part of a presentation.

How Do We Share The Information We Collect?

We do not sell, rent, or trade personally identifiable information to third parties. We use third-party service providers to provide you with the Website, and will share personally identifiable information with them as reasonably necessary to provide you the service requested. We may be required to share personal information with law enforcement as required to do so by court order or other legal process to comply with statutes or regulations, to enforce our Terms of Use, or if we believe in good faith that disclosure is necessary or appropriate to protect the rights, property, or safety of our users, our customers, and Everyday Speech.

As a part of business transfers, such as mergers or acquisitions, it is possible that our assets are merged with or acquired by a third party. Your personal information will likely be one of the transferred assets for uses, such as continuing to provide Website services.

Information collected by or sent to us is stored and processed in the continental United States. If you access the Website outside of the United States, we reserve the right to transfer your personal information outside of the country where you reside and/or from which you use the Website to the United States. By using the Website, you consent to any such transfer of information to the United States.

Children’s Privacy

Our Website is intended for a general audience, and not for children under the age of 18. We do not intentionally collect personal information from Website visitors under the age of 18. If we become aware that we have unintentionally collected personal information from anyone under the age of 18, we will take prompt action to delete this data as necessary.

How You Can Access Your Information

If you would like to review, correct or request we delete your personal information, please see the “Contact Us” section below. If you have provided us with your information, we may send you Everyday Speech marketing email messages. You have the right to manage your notification preferences or to opt-out of receipt of those messages. You may do so at any time by clicking on the unsubscribe link that appears at the bottom of each message, or by contacting us. 

Data Retention

We may retain the information you provide for as long as is necessary to fulfill the purposes as described in this Privacy Policy or as otherwise permissible by law. 

Security

We have a multi-tiered approach to protecting your personal data that includes organizational and technical safeguards. Our security program aligns with the National Institute of Standards and Technology Cybersecurity Framework (NIST CSF). We rely on this industry standard to guide us on protecting the personal information submitted to or collected by us, both during transmission and once we receive it. We aim to protect personal data against known and anticipated threats through policies and controls. Our security controls include industry-standard data encryption in transit and at rest, role-based access controls, and web application firewalls. Everyday Speech restricts access to personal data to a need-to-know basis and maintains a disciplinary process for any violations.

Do Not Track

Certain web browsers and other devices you may use to access the Website and Services may permit you to submit your preference that you do not wish to be “tracked” online. We do not currently commit to responding to these submissions, in part, because no common industry standard for “do not track” has been adopted by industry groups, technology companies, or regulators. We will make efforts to monitor developments around Do Not Track browser technology and the implementation of a standard.

Jurisdiction Specific Disclosures

Some jurisdictions may require additional disclosures. To view our jurisdiction specific disclosures and determine whether they apply to you, visit https://everydayspeech.com/state-specific-disclosures/.

Updates of this Privacy Policy

Each time you use or access our Website, the current version of the Privacy Policy will apply. We will occasionally update this Privacy Policy to reflect changes in our Services and/or business practices. Unless otherwise stated, our current Privacy Policy applies to all information that we have about you and is effective when it is posted. Click here to view our previous privacy policy.

Contact Us

To contact us with your questions or comments regarding this Privacy Policy or our information collection and dissemination practices, please contact us at: [email protected] or 617-564-3143.